by BCI Media Services | Sep 14, 2015 | Blog, Online Advertising
Keyword strategy is an essential part of search engine optimization (SEO), as properly using keywords can mean the difference between ranking on the first page of Google or the last. Read on for practical advice on how to use keyword strategy to improve your search...
by BCI Media Services | Sep 8, 2015 | Blog, Content Marketing
If you’ve researched online marketing, then you’ve probably come across the term, “content marketing.” What exactly is content marketing, and how does it work? This blog will introduce you to the basics of it and how to use it. What is digital content marketing,...
by BCI Media Services | Aug 26, 2015 | Blog, Digital Marketing
You want to increase traffic to your brick and mortar store, but you’re not sure how to promote a website. Take a deep breath— the process isn’t as difficult as you think. Here are four things to keep in mind as you build your online presence. 1. Keep your...
by BCI Media Services | Aug 24, 2015 | Blog, Content Marketing
While you may have built up a strong clientele locally, a presence on the Internet is also vitally important for the overall success of your company. Website design involves important considerations that you might not even think about. For example, the amount of text...
by BCI Media Services | Aug 21, 2015 | Blog, Content Marketing
With the digital world moving at an increasing pace, websites can’t rely on old techniques anymore to engage customers. Individuals who are used to social and mobile media want to know immediately if your content is worth clicking on, which means visual content...
