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Targeted Display Advertising Case Study - MoCan Containers

MoCan Containers increased organic traffic by 614% in 2020. BCI created a series of ads illustrating the pricing and offerings of MoCan Containers. The digital display campaign utilized Google analytics to target specific key words and the Billings, Montana region. With a total of 8,765 impressions, the client was impressed with an overall CTR of 13.63%.

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Branding & Logo Design Case Study - Primo Ticketing

We designed a typographic logomark for a startup ticket sales system that we were involved in getting off the ground. Starting with a basic concept, we followed through on several rounds of review with the client to pull multiple visual representations of ticketing through to the final mark.

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Social Media Marketing Case Study - Superior Alarms

Superior Alarm ran a social media campaign from August to October of 2020. The campaign reached a total of 868,296 people in the Southwest Colorado region. The organic impressions increased each month of the campaign, with the highest engagement of 59,204 in October.

Overall, Superior Alarms was very impressed with the campaign. They received 4,156 total clicks to their website (6.35%). The average CTR (click-through-rate) is 0.90%. This performance exceeded the client’s expectations.

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Durango Motor Company - "Southwest Rancher"

This video was produced specifically for television advertising. In 30 seconds we wanted to speak to a very specific audience by telling the story of working hard and playing hard in a new Ford truck.

Adrenaline Driven Adventures

This video was produced to distribute to social media and to live on the client's website. We wanted to take viewers "along for the ride", and show what a fun experience a guided tour can be!

Robbins Recruitment

The audience for this video is potential employees for a local HVAC company. We worked hard to convey the company culture and tell a powerful story about what a great place it is to work.

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Web Design & Development Case Study - Oscar's Cafe

BCI created a custom website for Oscar’s Cafe which attracted 85.1% of new users. The interest in a local Durango diner called for a new, user-friendly and SEO-compatible website. The website has performed with an average of 2,225 users per month, since the launch in August 2020. The website’s clear, fresh look allows customer’s to view the menu and order online with ease.

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Turn Shoppers Into Buyers With Retargeting

by BCI Media Services | Nov 11, 2015 | Blog, Online Advertising

If potential customers are coming to your website, but not purchasing your goods, you may be wondering, “Does my business need retargeting?” The answer is yes, because the fact that consumers aren’t buying doesn’t mean that they’re not interested in your...

Retargeting Will Maximize Your Holiday Business

by BCI Media Services | Nov 10, 2015 | Blog, Holiday Marketing, Online Advertising

Every year, more and more shoppers turn to the Internet for their holiday shopping, and this year will be no different. You want a marketing strategy that does more than simply drive consumers to your website. You want to make sure they’re actually making...

Retargeting for Small Business: Turn Traffic into Sales

by BCI Media Services | Nov 4, 2015 | Blog, Online Advertising

When we talk about retargeting for small businesses, it’s important to understand that the concept applies to customers who are already interested in the product or service for sale, and have not yet made a buying decision. Customers who have visited the site in...

Retargeting: Taking Aim at Customers That You Know Are Interested

by BCI Media Services | Oct 26, 2015 | Blog, Online Advertising

When it comes to digital advertising, the online marketing strategy known as retargeting sets its sights on potential customers that have already shown interest in your product by visiting your website. From there, the advertising strategy actually lets you follow...

Holiday Marketing Tips for Small and Medium Businesses

by BCI Media Services | Oct 23, 2015 | Blog

When everyone else is winding down through the lazy last days of fall, it’s time to strategize holiday advertising for small and medium businesses. Campaigns must be planned well in advance, and based on a solid grasp of goals, in order to be successful. By...
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