by BCI Media Services | Apr 5, 2018 | Blog, Content Marketing, Digital Marketing, Email Marketing
People are often checking their email, personal or work while doing a variety of other tasks. How hard is it to keep your readers’ attention on your newsletter over their morning coffee? According to Jakob Nielsen’s research at campaignmonitor.com: “…the average...
by BCI Media Services | Mar 15, 2018 | Blog, Digital Marketing, Locations, SEO & Local Search
Do you remember the days of flipping through the phone book? Once you located the business you wanted you had to write the address down on a sticky note. Followed by hopping in the car and keeping your fingers crossed that you didn’t get lost? Or what about running...
by BCI Media Services | Mar 8, 2018 | Blog
Creating a web presence is just as crucial to your business’ success as traditional brand-building tactics. If you are just starting a website or planning a redesign, it is critical you focus on how your customers will be accessing your site. Layout & Navigation...
by BCI Media Services | Mar 1, 2018 | Blog
What is a Call to Action? Simple, we all receive a ton of emails each day, but how many of those do we open? Subject lines make a big impact on whether an email is opened. Actually, 47 percent of email recipients decide whether or not to open an email based on subject...
by BCI Media Services | Feb 22, 2018 | Blog
If you use Facebook to share and engage with your customers, you’ve definitely wondered about your page likes. Does having more Facebook page likes necessarily mean you’re a better business? Do page likes actually make your business more effective? The answer is...