Build a Better Website

Creating a web presence is just as crucial to your business’ success as traditional brand-building tactics. If you are just starting a website or planning a redesign, it is critical you focus on how your customers will be accessing your site. Layout & Navigation...

Email Marketing: Crafting the Perfect Call To Action

What is a Call to Action? Simple, we all receive a ton of emails each day, but how many of those do we open? Subject lines make a big impact on whether an email is opened. Actually, 47 percent of email recipients decide whether or not to open an email based on subject...

Why Facebook Page Likes are Important

If you use Facebook to share and engage with your customers, you’ve definitely wondered about your page likes. Does having more Facebook page likes necessarily mean you’re a better business? Do page likes actually make your business more effective? The answer is...