by admin | Sep 25, 2023 | Content Marketing, Digital Marketing, Online Advertising, Social Media
In today’s digital world, attention spans are shorter than ever. The power of visual storytelling has become critical in capturing and retaining your audience’s interest. As the saying goes, “A picture is worth a thousand words,” which holds true in branding and...
by BCI Media Services | Sep 20, 2017 | Blog, Digital Marketing, Online Advertising
Today, users are quickly switching between desktop, mobile and even voice searches to find what they need immediately. As such, savvy business owners shouldn’t rely on the standard click-through rates and focus more on ads that drive the right action and...
by BCI Media Services | Aug 22, 2017 | Blog, Online Advertising
In today’s data-saturated world, advertising can be hyper-targeted to audiences in ways never before possible. Advances in automated, or programmatic, advertising are globally pushing this new wave in market outreach to the forefront of the industry. Buying...
by BCI Media Services | Jun 29, 2017 | Blog, Online Advertising
Regardless of how large or small the purchase, everyone likes a good deal. Everyone would rather save a few bucks on a deal than pay full-price. As a result, appealing to the minds of customers with occasional discounts is to employ one of the most influential online...
by BCI Media Services | Jun 21, 2017 | Blog, Online Advertising
With most Americans owning a cell phone and routinely using it to send and receive text messages, SMS (small message service) has become a dynamic force in online advertising and marketing. Research shows that cell phone users are more receptive to SMS marketing...
by BCI Media Services | Dec 7, 2016 | Blog, Content Marketing, Digital Marketing, Online Advertising
The year 2017 is right around the corner, which means changes may be coming to the world of online marketing. If Google algorithm updates from 2016 are any indication of what 2017 will look like, then mobile-friendly websites will continue to overpower the use of SEO...
