×

Targeted Display Advertising Case Study - MoCan Containers

MoCan Containers increased organic traffic by 614% in 2020. BCI created a series of ads illustrating the pricing and offerings of MoCan Containers. The digital display campaign utilized Google analytics to target specific key words and the Billings, Montana region. With a total of 8,765 impressions, the client was impressed with an overall CTR of 13.63%.

×

Branding & Logo Design Case Study - Primo Ticketing

We designed a typographic logomark for a startup ticket sales system that we were involved in getting off the ground. Starting with a basic concept, we followed through on several rounds of review with the client to pull multiple visual representations of ticketing through to the final mark.

×

Social Media Marketing Case Study - Superior Alarms

Superior Alarm ran a social media campaign from August to October of 2020. The campaign reached a total of 868,296 people in the Southwest Colorado region. The organic impressions increased each month of the campaign, with the highest engagement of 59,204 in October.

Overall, Superior Alarms was very impressed with the campaign. They received 4,156 total clicks to their website (6.35%). The average CTR (click-through-rate) is 0.90%. This performance exceeded the client’s expectations.

×

Durango Motor Company - "Southwest Rancher"

This video was produced specifically for television advertising. In 30 seconds we wanted to speak to a very specific audience by telling the story of working hard and playing hard in a new Ford truck.

Adrenaline Driven Adventures

This video was produced to distribute to social media and to live on the client's website. We wanted to take viewers "along for the ride", and show what a fun experience a guided tour can be!

Robbins Recruitment

The audience for this video is potential employees for a local HVAC company. We worked hard to convey the company culture and tell a powerful story about what a great place it is to work.

×

Web Design & Development Case Study - Oscar's Cafe

BCI created a custom website for Oscar’s Cafe which attracted 85.1% of new users. The interest in a local Durango diner called for a new, user-friendly and SEO-compatible website. The website has performed with an average of 2,225 users per month, since the launch in August 2020. The website’s clear, fresh look allows customer’s to view the menu and order online with ease.

BCI Media
  • Home
  • Services
  • About
  • Blog
  • Client Support
    • Pay Online
    • Customer Service
  • Contact
Select Page
The Art of Visual Storytelling: 10 Tips to Harnessing Effective Imagery for Your Brand

The Art of Visual Storytelling: 10 Tips to Harnessing Effective Imagery for Your Brand

by admin | Sep 25, 2023 | Content Marketing, Digital Marketing, Online Advertising, Social Media

In today’s digital world, attention spans are shorter than ever. The power of visual storytelling has become critical in capturing and retaining your audience’s interest. As the saying goes, “A picture is worth a thousand words,” which holds true in branding and...

Multiple Device Searches: Capturing Your Audience Goes Beyond Clicks

by BCI Media Services | Sep 20, 2017 | Blog, Digital Marketing, Online Advertising

Today, users are quickly switching between desktop, mobile and even voice searches to find what they need immediately. As such, savvy business owners shouldn’t rely on the standard click-through rates and focus more on ads that drive the right action and...

Why Buying Programmatically Makes Modern Ad Sense

by BCI Media Services | Aug 22, 2017 | Blog, Online Advertising

In today’s data-saturated world, advertising can be hyper-targeted to audiences in ways never before possible. Advances in automated, or programmatic, advertising are globally pushing this new wave in market outreach to the forefront of the industry. Buying...

Getting Attention for a Well-Crafted Deal

by BCI Media Services | Jun 29, 2017 | Blog, Online Advertising

Regardless of how large or small the purchase, everyone likes a good deal. Everyone would rather save a few bucks on a deal than pay full-price. As a result, appealing to the minds of customers with occasional discounts is to employ one of the most influential online...

Benefits of Text Delivery Ads and Alerts to the Consumer

by BCI Media Services | Jun 21, 2017 | Blog, Online Advertising

With most Americans owning a cell phone and routinely using it to send and receive text messages, SMS (small message service) has become a dynamic force in online advertising and marketing. Research shows that cell phone users are more receptive to SMS marketing...

The Google Wave: Potential Google Algorithm Updates in 2017

by BCI Media Services | Dec 7, 2016 | Blog, Content Marketing, Digital Marketing, Online Advertising

The year 2017 is right around the corner, which means changes may be coming to the world of online marketing. If Google algorithm updates from 2016 are any indication of what 2017 will look like, then mobile-friendly websites will continue to overpower the use of SEO...
« Older Entries

Get in Touch

970.375.4568

[email protected]

Subscribe to receive new blog post notifications

Loading
BCI Media Logo White

1275 Main Ave.
Durango, CO 81301

  • Follow
  • Follow
  • Follow
© 2025 Ballantine Communications, Inc. | Terms of Use & Privacy Policy