BCI Media Services Blog
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Answers to 10 SEO Questions You Were Too Afraid to Ask
Most people have heard the term ‘SEO.’ You know it has something to do with your website reaching a larger audience, but exactly what is it? When shopping for an SEO agency, chances are you will come across a lot of technical terms, which makes it easy to feel...
Building Your Website: Strategic Attraction
Building an ideal website means combining topic strategy and content strategy. Drawing customers into your website requires an understanding of your customers' interests and passions. By creating a website with relevant, interesting information for your customers, you...
How to Use Keyword Strategy to Drive Traffic to Your Website
Keyword strategy is an essential part of search engine optimization (SEO), as properly using keywords can mean the difference between ranking on the first page of Google or the last. Read on for practical advice on how to use keyword strategy to improve your search...
A Beginner’s Guide to Developing a Digital Content Marketing Strategy
If you’ve researched online marketing, then you’ve probably come across the term, “content marketing.” What exactly is content marketing, and how does it work? This blog will introduce you to the basics of it and how to use it. What is digital content marketing,...
Four Ways to Promote Your Brick and Mortar Online
You want to increase traffic to your brick and mortar store, but you're not sure how to promote a website. Take a deep breath— the process isn't as difficult as you think. Here are four things to keep in mind as you build your online presence. 1. Keep your SEO strong...
Improve Your Web Content With White Space
While you may have built up a strong clientele locally, a presence on the Internet is also vitally important for the overall success of your company. Website design involves important considerations that you might not even think about. For example, the amount of text...
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“To continue winning the internet marketing game, your content has to be more that just brilliant, it has to give the people consuming that content the ability to become a better version of themselves.”
– Michelle Stinson Ross, Director of Marketing Operations at Apogee Results