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Targeted Display Advertising Case Study - MoCan Containers

MoCan Containers increased organic traffic by 614% in 2020. BCI created a series of ads illustrating the pricing and offerings of MoCan Containers. The digital display campaign utilized Google analytics to target specific key words and the Billings, Montana region. With a total of 8,765 impressions, the client was impressed with an overall CTR of 13.63%.

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Branding & Logo Design Case Study - Primo Ticketing

We designed a typographic logomark for a startup ticket sales system that we were involved in getting off the ground. Starting with a basic concept, we followed through on several rounds of review with the client to pull multiple visual representations of ticketing through to the final mark.

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Social Media Marketing Case Study - Superior Alarms

Superior Alarm ran a social media campaign from August to October of 2020. The campaign reached a total of 868,296 people in the Southwest Colorado region. The organic impressions increased each month of the campaign, with the highest engagement of 59,204 in October.

Overall, Superior Alarms was very impressed with the campaign. They received 4,156 total clicks to their website (6.35%). The average CTR (click-through-rate) is 0.90%. This performance exceeded the client’s expectations.

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Durango Motor Company - "Southwest Rancher"

This video was produced specifically for television advertising. In 30 seconds we wanted to speak to a very specific audience by telling the story of working hard and playing hard in a new Ford truck.

Adrenaline Driven Adventures

This video was produced to distribute to social media and to live on the client's website. We wanted to take viewers "along for the ride", and show what a fun experience a guided tour can be!

Robbins Recruitment

The audience for this video is potential employees for a local HVAC company. We worked hard to convey the company culture and tell a powerful story about what a great place it is to work.

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Web Design & Development Case Study - Oscar's Cafe

BCI created a custom website for Oscar’s Cafe which attracted 85.1% of new users. The interest in a local Durango diner called for a new, user-friendly and SEO-compatible website. The website has performed with an average of 2,225 users per month, since the launch in August 2020. The website’s clear, fresh look allows customer’s to view the menu and order online with ease.

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SEO, SEM, and Paid Search: Deciphering the Digital Marketing Trio

SEO, SEM, and Paid Search: Deciphering the Digital Marketing Trio

by admin | May 3, 2024 | Content Marketing, Digital Marketing, SEO & Local Search, Services, Uncategorized

In the digital landscape, every click matters, and every keyword can define success or failure. Mastering the intricacies of online marketing is crucial for businesses aiming to thrive in the competitive online arena. Among the many strategies available, Search Engine...
Creating Engaging Content: 9 Strategies to Consider for Social Media Marketing

Creating Engaging Content: 9 Strategies to Consider for Social Media Marketing

by admin | Apr 1, 2024 | Content Marketing, Digital Marketing, Social Media

In today’s online landscape, social media is saturated with content vying for users’ attention. When scrolling through social media feeds, individuals are bombarded with information from various sources and sellers. In such a competitive environment, creating engaging...
5 Steps Toward Efficient Email Marketing: An Exploration of Engagement and Conversion Strategies

5 Steps Toward Efficient Email Marketing: An Exploration of Engagement and Conversion Strategies

by admin | Nov 20, 2023 | Digital Marketing, Email Marketing, Uncategorized

In today’s fast-paced world of digital marketing, trends emerge and fade in the blink of an eye. However, one marketing tool has stood the test of time – email marketing.  Often overshadowed by social media, email marketing continues to assert its dominance as a...
The Art of Visual Storytelling: 10 Tips to Harnessing Effective Imagery for Your Brand

The Art of Visual Storytelling: 10 Tips to Harnessing Effective Imagery for Your Brand

by admin | Sep 25, 2023 | Content Marketing, Digital Marketing, Online Advertising, Social Media

In today’s digital world, attention spans are shorter than ever. The power of visual storytelling has become critical in capturing and retaining your audience’s interest. As the saying goes, “A picture is worth a thousand words,” which holds true in branding and...
Social Media Marketing Strategies: 10 Tips to Boost Your Online Presence

Social Media Marketing Strategies: 10 Tips to Boost Your Online Presence

by admin | Sep 5, 2023 | Content Marketing, Digital Marketing, Social Media, Uncategorized

In today’s digital world, having a solid online presence is crucial for all businesses. Social media marketing is a powerful tool that can help connect you with your target audience. When done well, social media can build brand awareness, drive traffic to your...
8 Creative Ways to Use Video Marketing

8 Creative Ways to Use Video Marketing

by admin | Jul 25, 2023 | Digital Marketing, Uncategorized

In today’s marketing world, video marketing has become a powerful tool for businesses to engage with their audiences, increase brand visibility, and drive conversion rates. Recent statistics show that 87% of marketing professionals use video as a critical marketing...
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