by BCI Media Services | Jan 18, 2017 | Blog, Digital Marketing, Social Media
The art of social media marketing is to convey a company’s message to a target audience. Compelling images that express a company’s product, services, staff, or industry tell a story that words often cannot. These five tips can help turn a smartphone into...
by BCI Media Services | Jan 10, 2017 | Blog
One of the most important ways to bring visitors to your website is to create a smart keyword strategy. It’s the first step to optimizing website content for SEO (Search Engine Optimization). A strategy should be pinned down well before any content is written....
by BCI Media Services | Jan 5, 2017 | Blog, Resource Center
Meta tags are basic descriptions of websites that must be short and concise; give information about a website; including keywords, the author, or business name; and have a call to action. With the default installation of WordPress, a website will not have a Meta tag....
by BCI Media Services | Dec 7, 2016 | Blog, Content Marketing, Digital Marketing, Online Advertising
The year 2017 is right around the corner, which means changes may be coming to the world of online marketing. If Google algorithm updates from 2016 are any indication of what 2017 will look like, then mobile-friendly websites will continue to overpower the use of SEO...
by BCI Media Services | Nov 14, 2016 | Blog, Social Media
As of the second quarter of 2016, Facebook had hit a total of 1.71 billion monthly active users. This figure clearly indicates that Facebook is a repository of potential leads for businesses if they know how to leverage it adequately using an effective social...