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Targeted Display Advertising Case Study - MoCan Containers

MoCan Containers increased organic traffic by 614% in 2020. BCI created a series of ads illustrating the pricing and offerings of MoCan Containers. The digital display campaign utilized Google analytics to target specific key words and the Billings, Montana region. With a total of 8,765 impressions, the client was impressed with an overall CTR of 13.63%.

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Branding & Logo Design Case Study - Primo Ticketing

We designed a typographic logomark for a startup ticket sales system that we were involved in getting off the ground. Starting with a basic concept, we followed through on several rounds of review with the client to pull multiple visual representations of ticketing through to the final mark.

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Social Media Marketing Case Study - Superior Alarms

Superior Alarm ran a social media campaign from August to October of 2020. The campaign reached a total of 868,296 people in the Southwest Colorado region. The organic impressions increased each month of the campaign, with the highest engagement of 59,204 in October.

Overall, Superior Alarms was very impressed with the campaign. They received 4,156 total clicks to their website (6.35%). The average CTR (click-through-rate) is 0.90%. This performance exceeded the client’s expectations.

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Durango Motor Company - "Southwest Rancher"

This video was produced specifically for television advertising. In 30 seconds we wanted to speak to a very specific audience by telling the story of working hard and playing hard in a new Ford truck.

Adrenaline Driven Adventures

This video was produced to distribute to social media and to live on the client's website. We wanted to take viewers "along for the ride", and show what a fun experience a guided tour can be!

Robbins Recruitment

The audience for this video is potential employees for a local HVAC company. We worked hard to convey the company culture and tell a powerful story about what a great place it is to work.

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Web Design & Development Case Study - Oscar's Cafe

BCI created a custom website for Oscar’s Cafe which attracted 85.1% of new users. The interest in a local Durango diner called for a new, user-friendly and SEO-compatible website. The website has performed with an average of 2,225 users per month, since the launch in August 2020. The website’s clear, fresh look allows customer’s to view the menu and order online with ease.

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3 Essential Web Development Tips: Crafting the Perfect Website

3 Essential Web Development Tips: Crafting the Perfect Website

by admin | Jun 4, 2024 | Blog, Uncategorized, Website Development

A website is often the first point of contact between a business and its potential customers. It serves as a virtual storefront, representing the brand and conveying its message to visitors. Crafting the perfect website requires careful planning, attention to detail,...
SEO, SEM, and Paid Search: Deciphering the Digital Marketing Trio

SEO, SEM, and Paid Search: Deciphering the Digital Marketing Trio

by admin | May 3, 2024 | Content Marketing, Digital Marketing, SEO & Local Search, Services, Uncategorized

In the digital landscape, every click matters, and every keyword can define success or failure. Mastering the intricacies of online marketing is crucial for businesses aiming to thrive in the competitive online arena. Among the many strategies available, Search Engine...
Creating Engaging Content: 9 Strategies to Consider for Social Media Marketing

Creating Engaging Content: 9 Strategies to Consider for Social Media Marketing

by admin | Apr 1, 2024 | Content Marketing, Digital Marketing, Social Media

In today’s online landscape, social media is saturated with content vying for users’ attention. When scrolling through social media feeds, individuals are bombarded with information from various sources and sellers. In such a competitive environment, creating engaging...
7 Critical Principles of Effective Logo Design: Creating a Memorable Mark

7 Critical Principles of Effective Logo Design: Creating a Memorable Mark

by admin | Feb 29, 2024 | Blog, Logo Design, Services

In the world of logo design, the significance of a well-crafted logo cannot be overstated. It is the visual embodiment of a company’s identity, serving as potential customers’ first point of contact. A carefully designed logo has the power to convey the core...
The Importance of Analytics in Digital Marketing: Measuring Success and Making Informed Decisions

The Importance of Analytics in Digital Marketing: Measuring Success and Making Informed Decisions

by admin | Jan 31, 2024 | Uncategorized

In the ever-changing landscape of digital marketing, where trends evolve swiftly and consumer behavior undergoes constant transformation, analytics stands as the touchstone for businesses. In the pursuit of success and the ability to make well-informed decisions,...
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